Image compression, including GIFs, is one of the main things you can do to shrink your page size. This also improves your website load time. In most cases you will face a problem if you want to publish good looking GIFs that can be shared around the web. Most GIFs you see online are either super large files or horribly compressed.
If you are writing a blog post you should definitely use GIFs to enrich your content, but Google will not be happy with the large size of those files in your website. Furthermore, GIFs with huge sizes are a massive pain for any reader with slow Internet connections or bandwidth limits.
Compress GIF images with CheetahO
We are happy to announce that GIF optimization is finally available with the image optimization tool CheetahO.
CheetahoO is an incredibly efficient way for lossless compress GIF image compression.